Terms of Service
Last Updated: September 23, 2026
1. Introduction
These Terms of Service ("Terms") govern your use of the digital properties, forms, calendars, communication channels, software workflows, and consulting services operated by WisePath ("we," "us," or "our"). By accessing or using any of our services, you agree to be bound by these Terms.
If you do not agree with these Terms, you should not use our services.
2. Use of Our Services
You agree to use our services only for lawful purposes and in a manner consistent with all applicable local, state, and federal laws and regulations. You may not use our services to:
- Engage in fraudulent or deceptive business activities.
- Upload or transmit malicious code, viruses, or harmful scripts.
- Interfere with or disrupt the operation of our systems or infrastructure.
- Collect information about others without explicit consent.
- Attempt to gain unauthorized access to any system, server, or database.
- Generate, store, or transmit communications that violate industry-specific regulations (including, but not limited to, HIPAA, RESPA, TCPA, or specific state licensing requirements).
Clients are solely responsible for ensuring that their business workflows, data handling practices, and automated communications comply with all applicable legal and professional code requirements. We reserve the right to suspend or terminate access for violations of these Terms.
3. Information You Provide & Account Security
You agree that any information you submit through our intake forms, diagnostic tools, calendars, or communication channels is accurate, truthful, and provided voluntarily. You are responsible for maintaining the confidentiality of any access links, system credentials, or API keys provided to you during an engagement.
4. Communications, SMS, and Consent
Where you have explicitly opted in through a form, calendar, or communication channel on our website, you consent to receive transactional, operational, and conversational communications from WisePath. This may include emails, SMS text messages, phone calls, and automated notifications related to your service inquiries, system setup alerts, account updates, and scheduling. Messaging consent is always optional and is not a condition of purchasing our services.
Message Frequency: The number of SMS text messages you receive will vary based on your interactions with our onboarding systems, support requests, and scheduling tools.
Rates: Standard message and data rates applied by your mobile carrier may apply to any text messages sent or received. WisePath is not responsible for these charges.
Carrier Liability: WisePath is not responsible for any delays, failures, or errors in the delivery of SMS messages due to carrier network issues, technical failures, or factors outside our control. Message delivery is not guaranteed.
Opt-Out (STOP): You can revoke your consent to receive SMS text messages from us at any time. Simply reply STOP to any text message you receive from WisePath. After sending "STOP", we will send a final confirmation SMS. You will no longer receive SMS messages from us unless you explicitly opt back in.
Help (HELP): If you experience issues with our messaging program or need assistance, reply HELP to any text message, or contact our team directly at support@wisepathmarketing.com.
Data Privacy: Mobile phone numbers collected for SMS opt-in consent will never be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes.
Age Requirement: Our messaging services and website are intended strictly for individuals 18 years of age or older.
5. Third-Party Software & Subscriptions
In delivering business automation and workflow solutions, WisePath may recommend, configure, or integrate third-party software, applications, or API services (e.g., CRM platforms, automation connectors, messaging gateways, or scheduling tools).
Clients acknowledge that they are independently responsible for maintaining their own accounts, subscription fees, and terms of use with third-party software providers. WisePath is not responsible for third-party software downtime, service modifications, price changes, or policy updates.
6. Payments, Scope, and Refunds
Fees for consulting, custom automation builds, and business improvement services will be outlined in individual project proposals, statements of work, or service agreements.
Unless otherwise specified in a signed agreement, all fees are due according to the payment schedule established at project kickoff. Refund policies, if applicable, will be governed by the specific service agreement signed prior to project initiation.
7. Intellectual Property
All original branding, proprietary code, custom scripts, website content, graphics, and documentation developed directly by WisePath remain protected by intellectual property laws. Upon full payment for services rendered, clients receive a non-exclusive, non-transferable license to use custom automations, workflows, and deliverables built specifically for their internal business operations.
8. Disclaimer of Warranties
Our digital properties, tools, and consulting services are provided "as is" and "as available." We make no express or implied warranties regarding:
- Absolute uninterrupted availability or error-free operation of custom software integrations.
- Specific operational financial returns, revenue increases, or exact lead conversion metrics.
- Legal or regulatory compliance of third-party tools or client-managed communication scripts.
Your use of our services and implementation of recommended workflows is at your own risk.
9. Limitation of Liability
To the fullest extent permitted by law, WisePath shall not be liable for any indirect, incidental, consequential, special, or punitive damages (including loss of business data, profits, or operational downtime) arising from your use of our services or integrated software systems.
Our total liability for any claim arising out of or relating to these Terms or our services will not exceed the total amount paid by you to WisePath in the twelve (12) months preceding the claim.
10. Indemnification
You agree to indemnify, defend, and hold harmless WisePath, its officers, employees, and contractors from and against any third-party claims, liabilities, damages, losses, or expenses (including reasonable attorney fees) arising from your misuse of our services, violation of these Terms, or non-compliance with applicable industry regulations.
11. Termination
We reserve the right to suspend or terminate access to our services, communication channels, or active project builds at any time if you violate these Terms or engage in unlawful or abusive behavior.
12. Governing Law
These Terms are governed by and construed in accordance with the laws of the State of Michigan, without regard to its conflict-of-law principles.
13. Changes to These Terms
We may update these Terms from time to time. Updated versions will be posted on this page with a revised "Last Updated" date. Your continued use of our website or services after changes are posted constitutes your acceptance of the updated Terms.
14. Disclaimer of Professional Advice
WisePath provides business process automation, operational software integration, and digital consulting services. WisePath does not provide formal legal, tax, accounting, or licensed professional advice. Any sample workflows, scripts, or operational templates provided should be reviewed by your own legal or professional compliance advisors.
15. Contact Us
If you have any questions or formal legal inquiries regarding these Terms of Service, please contact us at: